When I started thinking about creating a Penguin collection I had to think about what kind of Penguin I wanted to use, as there are 18 different species of Penguins. My favourite species is Chinstrap so I am going to use them, but I thought about having either a different collection for each Penguin depending on their characteristics. For example I could have an Emperor Penguin for a collection about being the boss and biggest, very important things, and have use a Galapagos Penguin for something like, checklists for holidays, make sure you don't forget anything to take on holiday, or for planning your holiday. If I were to do this, I would have a lot of different Penguin collections and I don't want the brand to purely be associated with Penguins, therefore I think I will just stick with the one Penguin Collection.
Creating the Pegs.
After researching different pegs and peg packaging, I found some glittery pegs, and I think that this will look good for the pegs themselves. Using black and white glitter will relate to the Penguins, so this is what I will do.
Penguin Peg, String Holders.
I wanted to create a new illustration for the brads, similar to the pegs, I want them to relate to the brads. I thought that having a simple circle like the brads with just a Penguin face on it, this will be relevant for the brads. Keeping the logo and product name central to the packaging is something I want to keep the same throughout all the products, as it would look strange if all the other products had a central logo and only the brads were different. I think that the bottom right packaging would look best, as all the brads I am creating are blue, I could also create cream brads and use the same packaging.
Pens and Pencils.
These are the testers for the coloured pencils. The blue card didn't work on the pencils as the penguin illustrations are too far apart and after they are wrapped around the pencils, the illustrations disappear and it ends up being pointless. The cream fits around the pencils better as I made the Penguin illustrations closer together.
Penguin Belly Bands.
The belly bands I have created are for the coloured pencils and the notebooks. As I want to keep the packaging simple and to the point, I want to keep just the logo and the name of the products on the packaging. Because the notebooks and the coloured pencils are covered in penguin illustrations, I think that keeping the belly bands plain and simple looks best.
Penguin To Do Lists.
Penguin Colouring Pencils.
Final Penguin Pegs.
Final Penguin Collection.